WiSe 15/16: Master's programmes
Master's programme in Management and Marketing (as of winter semester 2012/13)
0335c_MA120
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Grundlagen der empirischen Forschung (Principles of Empirical Research)
0335cA1.1
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Multivariate Analysemethoden und Qualitative Forschungsmethoden I
(MultivariateAnalysis and Qualitative Research Methods I)
0335cA1.2
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Multivariate Analysis and Qualitative Research Methods II
0335cA1.3
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Consumer Behavior and Marketing Communication
0335cA2.1
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Business-to-Business-Marketing (Business-to-Business Marketing)
0335cA2.2
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Case Studies in Marketing
0335cA2.3
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Führung und Organisation (Leadership and Organization)
0335cA3.1
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Personalpolitik (Employment Relations)
0335cA3.2
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Strategisches Management (Strategic Management)
0335cA3.3
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Management of Inter-Organizational Relations: Theory and Practice
0335cA3.4
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Fallstudien zum Management (Case Studies in Management)
0335cA3.5
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Marketingtheorie (Marketing Theory)
0335cB1.1
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Managementtheorie (Management Theory)
0335cB1.2
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Special Topics in Marketing Research
0335cB1.3
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Special Topics in Management Research
0335cB1.4
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Foreign Language Skills
0335cB1.5