WiSe 15/16  
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WiSe 15/16: Master's programmes

Master's programme in Management and Marketing (as of winter semester 2012/13)

0335c_MA120
    • Grundlagen der empirischen Forschung (Principles of Empirical Research) 0335cA1.1
    • Multivariate Analysemethoden und Qualitative Forschungsmethoden I (MultivariateAnalysis and Qualitative Research Methods I) 0335cA1.2
    • Multivariate Analysis and Qualitative Research Methods II 0335cA1.3
    • Consumer Behavior and Marketing Communication 0335cA2.1
    • Business-to-Business-Marketing (Business-to-Business Marketing) 0335cA2.2
    • Case Studies in Marketing 0335cA2.3
    • Führung und Organisation (Leadership and Organization) 0335cA3.1
    • Personalpolitik (Employment Relations) 0335cA3.2
    • Strategisches Management (Strategic Management) 0335cA3.3
    • Management of Inter-Organizational Relations: Theory and Practice 0335cA3.4
    • Fallstudien zum Management (Case Studies in Management) 0335cA3.5
    • Marketingtheorie (Marketing Theory) 0335cB1.1
    • Managementtheorie (Management Theory) 0335cB1.2
    • Special Topics in Marketing Research 0335cB1.3
    • Special Topics in Management Research 0335cB1.4
    • Foreign Language Skills 0335cB1.5
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